Diverse Chances to thrive

Europe faces an ever-increasing networked world; its politics and economy constantly growing in complexity. Emerging markets offer our companies great opportunities to develop new regions. The African continent, which starts only a few kilometers south from a political Europe, stretches over 54 highly diverse states, covers an area that is bigger that the USA, China, India, Japan and Europe all together and will double its population by 2050 to 1 billion inhabitants.

Developing this market holds fantastic potential to European companies and simultaneously calls for a responsible use of opportunities, resources and partners.

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